Sales force automation your field team will actually use
Repzo SFA gives reps a fast, offline-ready app for routes, orders, merchandising and payments. Managers see every visit as it happens.
Trusted by field teams across FMCG, pharma and field services
Today's route
12 visits
- Al Noor MarketDone
- City PharmacyNow
- Green Grocers10:30
- Metro Mart11:15
Route planning & geo-fencing
Plan the perfect day, prove every visit
Build optimized journey plans for each rep and confirm every visit happened on location with geo-fencing.
- Optimized routes and journey plans per rep and day
- Geo-fenced check-ins that verify visits on location
- Coverage targets that keep every outlet on the map
Journey plan
Monday · Route A-12
Distance
28 km
Geo-fenced
All stops
Live GPS tracking
See your field force in real time
Live GPS tracking shows where every rep is throughout the day, with a full timeline of the route they actually took.
- Live rep locations on one map, all day
- Full route timeline with time-stamped stops
- Distance travelled and time-in-outlet at a glance
Reps live
Omar H.
City Pharmacy
Lina S.
Metro Mart
Yousef A.
En route
Sales orders & van sales
Capture orders and sell from the van
Take orders in seconds with live pricing, promotions and stock, or sell and settle straight from the van.
- Order taking with live catalog, pricing and promotions
- Van sales with on-hand stock and load reconciliation
- Works fully offline and syncs the moment you reconnect
New order
Al Noor MarketCola 330ml × 24
6$18.00Sparkling Water 500ml
12$9.50Energy Drink 250ml
4$22.00
Merchandising & planograms
Audit shelves and enforce planograms
Give merchandisers photo audits, planogram checks and share-of-shelf tracking to keep every store on-brand.
- Photo shelf audits with before-and-after evidence
- Planogram compliance scoring per outlet
- Share-of-shelf and out-of-stock reporting
Shelf audit · Metro Mart
92% compliant2 photos · planogram matched
Invoicing & payments
Invoice and collect on the spot
Issue invoices, apply returns and collect payments in the field, then sync everything to your accounting system.
- On-site invoicing, credit notes and returns
- Cash and cheque collection with balances in hand
- Syncs to QuickBooks, SAP and Microsoft Dynamics

ZATCA (FATOORA) and JoFotara compliant e-invoicing built in.
Invoice #4821
Al Noor Market
Payment received
Cash · balance cleared
Targets & KPIs
Set targets and track KPIs by rep
Give every rep clear targets and watch performance by route, product and territory update in real time.
- Targets by rep, route, product and territory
- Live KPI dashboards for managers
- Coverage, productivity and strike-rate at a glance
Coverage
94%
Strike rate
67%
Target
82%
E-detailing
E-detailing built for medical reps
Deliver interactive presentations to healthcare professionals, capture signatures and log every detailing call for compliance.
- Interactive product presentations for HCPs
- Digital signatures and call reporting
- Sample tracking and compliance logs
Detailing · Dr. Haddad
Cardiology · Slide 3/8
Cardexa 10mg
Sustained 24-hour control
Custom forms & surveys
Collect any field data with custom forms
Design surveys, audits and checklists with your own fields, no code needed, and put them in your reps' hands.
- Drag-and-drop form and survey builder
- Conditional logic, photos and signatures
- Fully bilingual in Arabic and English
Competitor survey
Green Grocers
Competitor price
$2.40
Promotion running?
Outcomes
Visibility from the first visit to the last invoice
Repzo SFA turns scattered field activity into one clear, real-time picture.
- Real-time
- GPS visibility across your field force
- 100%
- visit verification with geo-fencing
- Offline-ready
- reps keep selling with no signal
- One tap
- orders, invoices and payments in the field
Built for the field
Trusted across field-driven industries
Repzo SFA adapts to how your reps sell, merchandise and service in the field.
Under the hood
Enterprise-ready from day one
Everything your operation needs to run field sales at scale.
- Offline mode
- Reps work with no connection; data syncs automatically once they're back online.
- Arabic & English
- A fully bilingual rep app with right-to-left support out of the box.
- ERP & accounting
- Two-way sync with QuickBooks, SAP, Microsoft Dynamics, MySQL and more.
- Role-based access
- Granular permissions by team, territory and role.
- Real-time sync
- Orders, visits and payments reach the back office instantly.
- Custom forms
- Tailor surveys, audits and checklists to any workflow, without code.
Put a smarter rep app in every pocket
See how Repzo SFA gives your field team the tools to sell more, while managers get full visibility.